eFairs Promotional
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It is our goal to continue to deliver fairs that have a start date on or before November 15. On this date, we will also pause our eFair business and will reevaluate this offering in the future. We are currently in the process of contacting all customers who currently have fairs scheduled. If you have a specific question about your fair, please contact us at 877.857.7259 or bfschoolcustomerservice@follett.com.

Due to high call volume, you may experience longer than usual wait times. We truly appreciate your patience.

Promote Your eFair

With the right marketing tools, your students will be eager to shop online for their favorite books. We’ll give you everything you need to spread the word and build excitement.

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Online Platform

Find downloadable resources and helpful tools to maximize your eFair experience. Already a customer?

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Marketing Kit

In your Marketing Must-Haves kit, you will find printed materials to help you promote your eFair and generate excitement. The kit includes posters, flyers, and more.

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Title Highlights Flyers

These flyers show a selection of books available through your eFair. Students can search for the books they want and create a wish list to share with their families.

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Title Highlights Videos

Calling all movie buffs! Share these videos to build excitement and promote your fair. They are great to share during morning announcements and on social media.

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Online Wish Lists

Help teachers build classroom libraries or add to your school library by creating wish lists and sharing them with families and your community. Grant wishes with online wish lists!

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Follett Gift Cards

Give the gift of reading. Just pick the gift card amount, choose your design, and print or email it to the recipient. This is a great option for community donations, too!